Flo Health, the #1 women’s health app worldwide chosen by over 420 million people, has officially announced the launch of “Flo for Perimenopause,” which happens to be a new in-app offering focused on providing personalized guidance and support for women who are in, entering, or just want to enhance their knowledge regarding perimenopause.
According to certain reports, the stated feature arrives on the scene bearing an ability to offer educational content backed by comprehensive research and created in collaboration with its team of 100+ medical experts.
Markedly enough, this development delivers a rather interesting follow-up to one study conducted by Flo earlier this year. Published in Nature portfolio journal npj Women’s Health, the stated research discovered that symptoms considered typical for perimenopause can actually occur earlier than what most women think.
The study in question also found over 72% of perimenopausal women saying that their symptoms are hampering life experiences, including self-esteem, sex, and social lives,
Apart from it, the whole exercise discovered that, even though well over a billion women worldwide would have gone through perimenopause and menopause by 2025, more than half (54%) of them survey don’t feel adequately informed in regards to perimenopause, as well as its potential symptoms and effects on their health.
“Perimenopause isn’t a mystery—it’s a natural life stage that deserves nuanced understanding, support, and open conversation,” said Dr. Sameena Rahman, a board-certified OB/GYN, sex-med gynecologist, and menopause specialist. “A tool like Flo for Perimenopause could be truly transformative for the many women I see who arrive confused, overwhelmed, and unaware of what their bodies are going through—simply because no one ever taught them what to expect.”
Talk about how Flo’s latest brainchild will address the given knowledge gap, we begin from its bid to provide users with a specific perimenopause score, which is developed by Flo’s science and medical teams as the first digital assessment tool scientifically validated for perimenopause symptoms.
The stated assessment will basically evaluate users based on the symptoms they are experiencing, while simultaneously empowering them to understand the real life impact of these symptoms.
Next up, there is a facility dedicated towards tracking cycle irregularities. Here, users can come expecting to see a window of time for when their next period might come rather an exact date. Based on the cycle data they log, such a mechanism can come in handy to understand how your body’s rhythms might be changing.
Almost like an extension of it, you can also seamlessly track symptoms like hot flashes, mood changes, fatigue, and sleep disturbances. Complementing that would be the promise of daily, medically-verified tips to steer you through your personal symptoms.
Users can further access clearly laid out perimenopause milestones that should help them navigate this transition phase.
Expanding upon the availability of experts, they can be called upon at every touchpoint of your perimenopause journey. The idea here is to exude confidence among users to seek help.
Rounding up highlights would be the prospect of accessing a powerful community of likeminded women. You see, Flo for Perimenopause ensures that one can connect with others through Secret Chats, Flo’s anonymous in-app feature which connects users for private discussions on female health and well-being to foster community and support.
Founded in 2015, Flo Health’s rise up the ranks stems from supporting different aspects of women health, right from menstruation to conception, pregnancy, and menopause. The company’s portfolio of solutions is presently focused on providing curated cycle and ovulation tracking, tailored health insights, daily bite-sized visual content, as well as a private community for users to share their questions and concerns.
Flo’s excellence in what it does can also be understood once you consider it serves, as of today, more than 76 million monthly active users (MAUs).
“I can only hope by speaking candidly about my experience with perimenopause it doesn’t have to feel so taboo or even shameful to the countless other women going through these brutal symptoms. I was really blindsided by what was happening to me when I started experiencing perimenopause, and I’m grateful Flo is now offering women a resource to help combat that unsure feeling,” said Laura Benanti, Comedian and Actress.
