HomeNewsInnovating Around the Communication Aspect to Make Progress with Patient Outcomes

Innovating Around the Communication Aspect to Make Progress with Patient Outcomes

Artera, the SaaS digital health leader in patient communications, has officially launched a brand-new a suite of new product innovations that are designed to redefine patient communications.

According to certain reports, these innovations were unveiled during the annual Artera Heartbeat Customer Conference 2024, which was attended by more than 300 healthcare leaders from across the country.

Anyway, talk about the given solutions on a slightly deeper level, we begin from Artera Pulse Outreach, a technology made to facilitate dynamic, recurring patient outreach from any data source so to bridge any care gaps, and therefore, meaningfully enhance patient outcomes. Furthermore, Artera Pulse Outreach can reduce manual outreach time with dynamic, auto-refreshing lists based on data cohorts and imports. In case that wasn’t enough, then we ought to mention how this particular innovation can be deployed across a range of use cases, including care gap closure, pre- and post-visit communications, medication adherence, and more.

The next new solution in line would be Artera Branded Messaging, which happens to be the first patient communications solution to bring rich messaging to healthcare. You see, Artera Branded Messaging can make it possible for healthcare providers to include their logo, images, and information in the patient’s existing text messaging app, all for the purpose of delivering a branded, personalized SMS experience to their patients.

Moving on to all-new Artera Connection Hub, it basically brings forth a whole assortment of interoperability and reporting tools that, on their part, can streamline patient engagement across both Artera and third-party systems. More on the same would reveal how this assortment banks upon Artera’s advanced APIs and detailed preferences framework to help healthcare providers streamline messaging and data management, while simultaneously delivering a personalized patient experience based on individual communication settings.

Coming back to Artera Heartbeat’24, it conceived for attendees a top-notch experience through tailored breakout sessions, hands-on workshops, inspiring keynotes, networking opportunities, and more.

Talking a deeper view of each component, we kickstart with its Educational Workshops & Affinity Discussions, where hands-on product training and best practices from Artera allowed attendees to enjoy a range of patient experience topics, such as intake, payments, scheduling, referrals, and more. In total, the event offered five tailored affinity sessions, hosted by Artera customers, for health system leaders to network, connect, and learn from other like-minded organizations.

The next thing we must get into is the presence of a marketplace lounge, which featured hand-selected group of third-party HIT vendors from the Artera Marketplace (Blockit, Flywire, Health iPass, Hyro, RevSpring, and Tonic). This was markedly done to highlight how collaborative innovation across the digital health ecosystem can create more connected experiences for patients.

Then, there were inspiring keynotes from the Ninth Secretary of the U.S. Department of Veterans Affairs, David Shulkin, and an inspirational session from four-time Olympian, medalist and cancer survivor Chaunté Lowe.

Founded in 2015, Artera’s rise up the ranks stems from a proprietary platform which integrates across a healthcare organization’s tech stack, EHRs, and third-party vendors to unify, simplify and orchestrate digital communications into the patient’s preferred channel (texting, email, IVR, and webchat), in 109+ languages. At present, the company serves well over 800 healthcare systems and federal agencies to facilitate approximately 2.2 billion communications annually, reaching more than 100 million patients in the process.

Artera’s excellence in what it does can also be understood once you consider the fact that, so far, it has been named a Deloitte Technology Fast 500 company for 2021, 2022, 2023, as well as ranked on the Inc. 5000 list of fastest-growing private companies for five consecutive years. Apart from that, the company is also a two-time Best in KLAS winner in Patient Outreach.

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